Brighton Social Media – The Twittersphere

A new group is emerging from the roots of Brighton with aspirations to become as big as the infamous Brighton SEO, welcome to Brighton Social Media.

Founded by David Somerville who has a wealth of Social Media experience behind him, the event was held in a popular pub amongst the hustle and bustle of Brighton on Thursday night and Believe Eve went down to see what all the Twitter fuss was about.

Brighton Social Media is an online hub for all things social media – news, features, events, and handy blog posts crammed full of tips. If you work in the world of social media or you have an interest in Facebook, Twitter, Tumblr and Pinterest (oh the list is endless!) and you live within the Brighton area then this new friendly bunch of people will be right up your street!

 

The first meet promised to bring networking, knowledge swapping and new connections. Believe Eve went along armed with useful Twitter tools and tips to share with the group.

I was surprised to see so many people at the venue. Being the first official meet sometimes these things can be a hit or a miss, but it seemed that the evening was a huge hit! All sorts of inspiring and talented individuals mingled around introducing each other and catching up on what platforms of social media we use, when we use it and how. At one point I looked around the room and found almost every single person with a Smartphone in hand and the infamous ‘blue bird’ gleaming from their LCD displays. Twitter was a strong topic for the night.

Each person was given a yellow post it and asked to share a top Twitter tip for the rest of the group to view on the Brighton Social Media mood boards.  Considering the terrible rain we had that day it only seemed to fuel the minds of Brighton’s social gurus with handy hints flying left, right and centre.

Brighton Creative’s – the talented, new duo who create impressive portfolio sites for the creative individual shared some effective Social Media tips including ‘network closely with your target audience and immerse yourself within your sector to build up your cliental and reputation.’ Believe Eve contributed by adding; ‘create lists for your Twitter followers to categorise sectors, eg Fashion Bloggers, Digital Arts and Social Media experts.’

Nicola Wilmshurst, expert UX Designer for the Friday Media Group discussed the use of Hashtags. A popular topic throughout the evening; ‘use hashtags to talk directly to brands and communicate with other fans – creating a brand community.’  Lilla Jade from Fresh Egg’s Social Media team said hashtags are a must, ‘Just do it!’

My favourite tip of the night and one that has already helped us here at Believe Eve HQ was founder David’s’ tip, ‘Use Social Bro!’ Social Bro performs similarly to Tweet Deck yet allows you to generate, view and analyse pretty much any angle of Twitter you can imagine. Influencers by follower, influences by tweet, the best time of day to Tweet from your account, delete spammers and even analyse competitors without their login details! It is a little difficult to get your head around at first but after a good look and a play around the tools become easy to navigate through and above all effective in monitoring your Twitter.

The event was a great success and all the social angels left looking forward to the next gathering and feeling more socially savvy than ever!

Join the Twitter conversation at #BrightonSocialMedia and follow then on Twitter for updates on the next event @BTNSocialMedia, see you there!

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